SNL reborn

05Mar06

hiring chris and andy of the lonely island was the best thing SNL ever did. they started things right with lazy sunday and then talked last weeks host, natalie portman into this little rap. [thanks jesse!] they might single handedly bring this show back to life. that is if NBC doesn’t kill it

i know it’s a theme for today, but NBC i sone of those big corporations that seriously does not get the viral nature of the internet nor how to connect with their fans these days. when lazy sunday showed up around the web a few months ago, it spread like wild fire. then just as quickly, NBC sent its lawyers after youtube, google video and others that were hosting copies of the rap. to their credit, nbc did offer it as a free download on the itms, but that doesn’t have the same viral flare as all these video sharing sites. how long do you think it’ll be before nbc figures out they have another hit on their hands (wah hoov a heet in err hannz) and goes chasing down all the copies of this video?

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